The Brand — The Ghaf Tree

Why the Ghaf?

The Ghaf (Prosopis cineraria) is the national tree of the United Arab Emirates and the chosen symbol of the Year of Tolerance. It is an indigenous tree of the Arabian desert, woven into the country's environmental heritage and into the everyday memory of its people. For generations, the Ghaf has stood as a marker of where life is possible — its roots reaching deep into otherwise unforgiving ground, its canopy offering shade for those gathering beneath it.

The late Sheikh Zayed bin Sultan Al Nahyan recognised this. He gave the tree special protection in law, prohibiting its cutting across the country, in keeping with his lifelong commitment to the desert ecosystem that shaped him.

The story of gathering

Long before the modern UAE, communities gathered in the shade of Ghaf trees. Tribal councils were held under their canopies; travellers paused beside them; conversations and disputes alike were settled in their shade. For historians of the region, the Ghaf is more than a tree — it is a place, a setting for the kind of patient listening that makes coexistence possible.

The Year of Tolerance adopted the Ghaf as its emblem to anchor a modern idea in a deeply local one: that tolerance, like the tree, must be rooted, must endure, and must offer shade to everyone who steps beneath it.

Stability

Ghaf trees grow at the heart of the desert. Where they stand, human settlements have followed — a quiet proof that endurance is possible in unforgiving ground.

Generosity

Steady and inexhaustible, the Ghaf gives food to people, to domesticated animals and to wildlife alike. Its symbolism of giving without depletion runs through Emirati culture.

Coexistence

It adapts and lives alongside the harshest desert environment — drawing what it needs without taking more than its share.

Gathering

For centuries, the Ghaf's shade was where people met, talked and listened — a natural place of council, diversity and shared decision-making.